Japanese make-up transforms girls into hot models

There is magic in Japan and it’s called cosmetics.

It’s well-known that Japanese women spend more time and care on their make-up than women in other countries. Shiseido and its peers are respected for being some of the most successful and effective cosmetic brands in the world.

Here we can see it in action.

S Cawaii fashion magazine organized this incredible demonstration of the power of make-up.

It took a bunch of girls who, without being mean, were fairly ordinary looking — or perhaps even, if we are honest, below average.

But cosmetics was used to bring out their true charms and accentuate their beauty.

For this lady they transformed her lips.

Here the work was on the eyes.

Here’s a video of the make-up before and after!